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Visiting Professor

Dr. Zafar Uddin Ahmed

Biography

Prof. Zafar has been a student, teacher, scholar, and academic leader for over 45 years. His global experience has taken him from the snowcapped towers of academic institutions across the United States to the desert cities of the Arabian Peninsula and to remote reaches of Africa and the Asia-Pacific islands in pursuit of global research, developing global networks and learning better ways of doing business globally.

Zafar’s 33 years full-time academic experience has been accumulated at Texas A&M University at Dallas (Texas, USA), Fort Hays State University (Kansas, USA), Sacred Heart University (Connecticut, USA), Minot State University (North Dakota, USA), and the State University of New York at Fredonia (New York, USA) and many other global institutions across the world including Saudi Arabia.

Zafar has published over 200 scholarly papers in Scopus, and Web of Science (ISI) indexed journals. He has a Google Scholar Citation Index of over 8,500, an “h-index of 44”, and “i-10 index of 114” to his credit. He serves as the President/CEO, US based Academy for Global Business Advancement (http://agba.us/), Editor-in-Chief, Switzerland based and Scopus and Web of Science (ISI) indexed “Journal for International Business and Entrepreneurship Development” (https://www.inderscience.com/jhome.php?jcode=jibed) as Q-2, and Editor-in-Chief, Switzerland based and Scopus indexed “Journal for Global Business Advancement” (https://www.inderscience.com/jhome.php?jcode=jgba) as Q-3.

Zafar has supervised and graduated over 50 doctoral students with Ph.Ds., at different universities across the world. He is a Global Consultant for numerous Multinationals (MNCs) operating globally, serves as an advisor to many organizations across the world, and sits on the Corporate Boards of many firms operating globally. Zafar is also the Owner, President/CEO of his family’s 150 years old global firm (Taj Global Exporters Co. (Pvt. Ltd. New Delhi, India) operating world-wide.

Education

Ph.D., in Marketing, Utah State University, USA
MBA in International Business Texas A&M International University USA.
BBA in International Business University of the State of New York USA

 

Specialization

Image Marketing, Global Branding, Exporting, and Global Entrepreneurship.

Recent Research

Rasheed, Abdul A., and Zafar U. Ahmed (2023), “Multinationals from Emerging Economies: Strategies, Challenges, and the Way Forward”, Thunderbird International Business Review, Vol. 65 (5), pp. 455-459.

Chakma, Rubina; Sanjay Dhir; Viput Ongsakul, Georgia Sakka, and Zafar U. Ahmed, (2022), “Marketing Resources, Competitive Advantage and Marketing Performance: A Modified TISM and MICMAC Approach “, Journal of Strategic Marketing, Vol. (Issue). Accepted 17 Oct 2022.

Fetais, Abdulla Hamad M. A., Osama Sam Al-Kwifi, Zafar U. Ahmed and Dang Khoa Tran, (2021), Qatar Airways: Building a Global Brand”, Journal of Economic and Administrative Sciences, Vol. 37 (3), pp. 319 — 336.

Dhir, Sanjay, Viput Ongsakul, Zafar U. Ahmed and Rishabh Rajan, (2020), “Integration of Knowledge and Enhancing Competitiveness: A Case of Acquisition of Zain by Bharti Airtel in Africa”, Journal of Business Research, Vol. 119 (2020), pp. 674-684.

Farha, Allam K. Abu, Paul Sergius Koku, Osama Sam Al-Kwifi and Zafar U. Ahmed (2019), “Services Marketing Practices in Diverse Cultures: Canada Compared to Qatar”, Journal of Services Marketing, Vol. 33 (7), pp. 771-782.

Ahmed, Zafar U., Wolfgang Hinck & Reto Felix (2018), “Twenty-Five Years After the Fall of the Berlin Wall: An Empirical Revisit of West German Consumers’ Attitudes Toward Products and Brands from Former East Germany, Journal of Promotion Management, Vol. 24 (6), pp. 895 – 910.

Bhuian, Shahid N., Zafar U. Ahmed and Hamed Al-Azri, (2018), “Evidences of Customer Loyalty and its Salient Correlates from the Arab World”, Journal of Transnational Management, Vol. 23 (2–3), pp. 98—118.

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