Dr. Nadia Zahoor is an Associate Professor in the Department of Management and Marketing at KFUPM Business School, King Fahd University of Petroleum & Minerals. Prior to joining KFUPM, she held academic positions at Queen Mary University of London, the University of Strathclyde, the University of Central Lancashire, and the University of Huddersfield in the United Kingdom.

Her research lies at the intersection of international strategy and entrepreneurship, with a particular focus on how firms build capabilities and create value through strategic alliances, digitalization, innovation, sustainability, and internationalization. Her work has a strong focus on small and medium-sized enterprises (SMEs) and examines how organizations respond to rapidly changing, uncertain, and internationally competitive environments. Her research has covered diverse international contexts, including the United Kingdom, Finland, China, Pakistan, Ghana, the United Arab Emirates, and Nigeria.

Dr. Zahoor’s research has been published in leading international journals, including the Journal of World Business, Journal of Product Innovation Management, International Journal of Management Reviews, Journal of International Management, Technovation, Journal of Business Research, International Business Review, International Marketing Review, and Industrial Marketing Management, among others.

Phd, University of Huddersfield, UK

International Strategy and Entrepreneurship

Digital Transformation

Innovation

Sustainability

SMEs

2026

Christofi, M., Zahoor, N., Khalid, A., & Usman, M. (2026). Rural entrepreneurship: Leveraging social media for circular economies and green activism. Small Business Economics, 67(1), 251–270.

Zahoor, N., Khalid, A., Usman, M., & Yasin, N. (2026). Entrepreneurial leadership and green product development for grand challenges: The roles of strategic sensitivity, collaborative innovation capability and political skill. Entrepreneurship & Regional Development, 1–22.

Zahoor, N., Danso, A., Wu, J., Adomako, S., & Khan, Z. (2026). Editorial on emerging technologies, crowdfunding, and entrepreneurship in emerging markets. Technovation, 152, 103461.

Lanivich, S. E., Adomako, S., Zahoor, N., Tarba, S. Y., & Stockdall, K. (2026). Bricolage and new-venture performance: Conditions of digitalization, causation, and effectuation. Journal of Small Business Management, 64(1), 375–413.

2025

Zahoor, N., Usman, M., Khalid, A., Aboelmaged, M. G., & Yasin, N. (2025). Green strategic intent, artificial intelligence capability and behavioral dynamics of achieving circular economy goals in the public sector. Technological Forecasting and Social Change, 221, 124362.

García-Sánchez, I. M., Rodríguez-Ariza, L., Aibar-Guzmán, C., Khan, H., et al. (2025). Value creating corporate social responsibility strategies of family and non-family firms: An interventionist perspective. Journal of Business Ethics, 202(1), 161–201.

Khalid, A., Usman, M., Bani-Melhem, S., Zahoor, N., Palmucci, D. N., & Christofi, M. (2025). Reducing feelings of xenophobia through cognitive effort: The role of market knowledge, collaborative consumption behavior, and affinity for technology interaction. Journal of Business Research, 199, 115521.

Appiah, G., Zahoor, N., & Hirekhan, M. (2025). The weaker vessel: Survival tactics of women entrepreneurs in Ghana’s informal economy. International Small Business Journal, 43(5), 553–588.

Zahoor, N., Tarba, S., Arslan, A., Ahammad, M. F., Mostafiz, M. I., & Battisti, E. (2025). The impact of entrepreneurial leadership and international explorative-exploitative learning on the performance of international new ventures. Asia Pacific Journal of Management, 42(2), 1095–1129.

Shamim, S., Acikgoz, F., Akhtar, P., Sarala, R., Zahoor, N., & Elwalda, A. (2025). Rapid innovation management capability, and crisis-driven business model innovation performance: Roles of strategic-IT-alignment, and operational-IT-effectiveness. Journal of Business Research, 193, 115358.

Sarala, R. M., Tarba, S. Y., Zahoor, N., Khan, H., Cooper, S. C. L., & Arslan, A. (2025). The impact of digitalization and virtualization on technology transfer in strategic collaborative partnerships. Journal of Technology Transfer, 50(2), 399–416.

Lanivich, S. E., Zahoor, N., Donbesuur, F., Miri, D., & Adomako, S. (2025). Entrepreneurial alertness: A mechanism for innovation and growth in an emerging economy. Asia Pacific Journal of Management, 42(1), 109–136.

Bani-Melhem, S., Akhtar, M. W., Zahoor, N., Khalid, A., & Usman, M. (2025). Growth hacking adoption in focus: Developing scale and enhancing the nomological network of its antecedents. Journal of Business Research, 189, 115179.

Usman, M., Akhtar, M. W., Zahoor, N., Khan, M. A. S., & Adomako, S. (2025). Triggering employee green activism through green human resource management: The role of green organizational learning and responsible leadership. Business Strategy and the Environment, 34(1), 1085–1096.

2024

Zahoor, N., Roumpi, D., Tarba, S., Arslan, A., & Golgeci, I. (2024). The role of digitalization and inclusive climate in building a resilient workforce: An ability–motivation–opportunity approach. Journal of Organizational Behavior, 45(9), 1431–1459.

Zahoor, N., Christofi, M., Nwoba, A. C., Donbesuur, F., & Miri, D. (2024). Operational effectiveness in post-pandemic times: Examining the roles of digital technologies, talent management and employee engagement in manufacturing SMEs. Production Planning & Control, 35(13), 1625–1638.

Zahoor, N., Khan, H., Khan, Z., & Akhtar, P. (2024). Responsible innovation in emerging markets’ SMEs: The role of alliance learning and absorptive capacity. Asia Pacific Journal of Management, 41(3), 1175–1209.

Kayani, U., Hasnaoui, A., Khan, M., Zahoor, N., & Nawaz, F. (2024). Analyzing fossil fuel commodities’ return spillovers during the Russia and Ukraine crisis in the energy market. Energy Economics, 135, 107651.

Pillai, K. G., Nair, S. R., Zahoor, N., & Khan, Z. (2024). Driving social innovation in Bottom-of-the-Pyramid markets through international social alliances: The role of legitimacy. Management International Review, 64(3), 567–595.

Gyensare, M. A., Miri, D., Zahoor, N., & Alajaty, M. (2024). Aspiring to go abroad: How and when international entrepreneurial aspiration fuel emerging markets entrepreneurial ventures’ internationalisation speed. Journal of International Management, 30(2), 101130.

Gerged, A. M., Zahoor, N., & Cowton, C. J. (2024). Understanding the relationship between environmental management accounting and firm performance: The role of environmental innovation and stakeholder integration—Evidence from a developing country. Management Accounting Research, 62, 100865.

Zahoor, N., Khan, H., Donbesuur, F., Khan, Z., & Rajwani, T. (2024). Grand challenges and emerging market small and medium enterprises: The role of strategic agility and gender diversity. Journal of Product Innovation Management, 41(2), 473–500.

Christofi, M., Zahoor, N., Hadjielias, E., & Adomako, S. (2024). Business model innovation and international performance of emerging market international businesses. Journal of International Management, 30(1), 101111.

Al-Tabbaa, O., & Zahoor, N. (2024). Alliance management capability and SMEs’ international expansion: The role of innovation pathways. Journal of Business Research, 171, 114384.

Zahoor, N., Khan, Z., Marinova, S., & Cui, L. (2024). Ambidexterity in strategic alliances: An integrative review of the literature. International Journal of Management Reviews, 26(1), 82–109.